Advertising is a necessity for authors. Unless you have a budget, you'll have to work harder to get your book in front of readers and your target audience. 
 
Amazon has a service that gives writers an extra edge to market their novels.
 
When you take advantage of this opportunity (which resembles Etsy), you can put yourself ahead of your peers. 
 
What Does The Course Cover:
 
What is Amazon A+ Content
What Are The Basic Guidelines
What Are The Restrictions 
What Are The Eligibilities 
How To Create Graphics Using Canva
How To Upload Graphics To Amazon